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SEO

How to Rank in the Google Map Pack

By Muzammal Hussain · Mar 30, 2026 · 5 min read

Local rankings are driven by three things: relevance, distance and prominence. You can't change distance, but you can influence the other two.

Relevance

  • Choose the most accurate primary category, then add secondary ones.
  • List every service and product you offer.
  • Build a dedicated page for each location you serve.

Prominence

  • Earn a steady flow of genuine reviews and reply to all of them.
  • Keep your name, address and phone consistent across directories.
  • Get mentioned by local organizations, media and partners.

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